Privacy Policy 77go — Data Protection Malaysian Users

As a responsible online entertainment platform, 77go only collects information necessary to deliver high-quality services to our users in Malaysia. We categorise the data we collect into three main groups:

Information You Provide Directly

This refers to data you actively enter while interacting with our platform:

• Registration information — full name, email address, phone number, date of birth, and password.
• Identity verification documents (KYC) — copies of your identity card, passport, or other official documents required for the verification process.
• Financial information — bank account numbers, e-wallet details, and records of deposit and withdrawal transactions.
• Support Communications — records of conversations with our customer support team via live chat, email, or other communication channels.

Automatically Collected Information

When you use the 77go platform, our systems automatically record certain technical information:

Information from Third Parties

In specific cases, we may receive additional information about you from payment service providers we work with (such as FPX, Touch 'n Go eWallet, GrabPay), KYC service providers, or directly from you when you link a third-party account to your 77go account.

77go uses collected information solely for legitimate and stated purposes. Here is specifically how we use your data:

• Account Management — To process registrations, verify identity, maintain account records, and enable secure login to your platform account.
• Transaction Processing — To process deposits, handle withdrawals, record transaction history, and ensure the accuracy of your wallet balance.
• KYC Verification — To verify your identity in compliance with legal requirements and to prevent fraud and money laundering.
• Customer Support — To respond to your enquiries, resolve technical issues, and provide assistance with your account or transactions.
• Platform Security — To detect suspicious activity, prevent unauthorised access, and protect your account from fraud.
• Service Improvements — To analyse usage patterns and improve the platform's interface, performance, and overall experience.
• Service Communications — To send important notifications related to your account, policy changes, or security information via email or in-app notifications.
• Promotions & Offers — To inform you about relevant bonuses, promotions, and exclusive offers based on your preferences (subject to consent given).

Every personal data processing activity carried out by 77go has a valid legal basis under Malaysia's PDPA 2010. We rely on the following bases depending on the type of processing involved:

• Contract Performance — The majority of our data processing is necessary to fulfil the service agreement between you and 77go, including transaction processing and account management.
• Legal Obligations — We are required to process certain data to comply with legal obligations, including anti-money laundering (AML) and KYC requirements.
• Legitimate Interest — We process certain data based on our legitimate business interests, such as fraud detection and platform security, provided this does not override your privacy rights.
• Consent — For marketing communications and certain types of optional profiling, we rely on your explicit consent, which can be withdrawn at any time.

77go does not share, sell, rent, or disclose your personal information to third parties except in the circumstances stated below. All data sharing is carried out with appropriate safeguards:

Trusted Service Providers

We share necessary data with third-party service providers that help us operate the platform, including:

• Payment processors (FPX, Touch 'n Go eWallet, GrabPay, Boost) to process deposit and withdrawal transactions.
• Identity verification (KYC) service providers for verifying user documents.
• Technology infrastructure providers including cloud computing services that host our platform.
• Analytics service providers that help us understand how users interact with the platform.

All third-party service providers are bound by strict data protection agreements and are only permitted to use your data for the specific purposes required.

Legal Requirements

77go may disclose personal information if required to do so by Malaysian law or a valid court order, or when we reasonably believe that such disclosure is necessary to protect the rights, property, or safety of 77go, our users, or the public.

We continuously invest in our data security infrastructure to ensure your personal information is always protected. Our security measures span technical, physical, and procedural layers:

Technical Measures

• Data encryption in transit using TLS 1.3 and 256-bit SSL protocols.
• Data encryption at rest using AES-256 for sensitive information.
• Two-factor authentication (2FA) for user login and administrative access.
• Real-time security monitoring and intrusion detection systems (IDS).
• Regular penetration testing by independent security experts.
• Automated data backups with full encryption and disaster recovery procedures.

Organisational Measures

• Access to users' personal data is restricted to staff who require it to perform their duties only.
• All 77go staff undergo regular data security training.
• Strict confidentiality agreements enforced for all staff and contractors.
• Clear and tested security incident response procedures.

77go uses cookies and similar tracking technologies to enhance your experience on our platform. Cookies are small text files stored on your device when you visit our website.

Types of Cookies We Use

• Essential Cookies — Required for core platform functions such as login session authentication and security. These cookies cannot be disabled.
• Functional Cookies — To allow the platform to remember your preferences such as language, display settings, and personal preferences.
• Analytics Cookies — To help us understand how users interact with the platform so we can continuously improve our services.
• Performance Cookies — To monitor the platform's technical performance and identify issues that need to be resolved.

You can manage cookie settings through your browser preferences. Please note that disabling certain cookies may affect the functionality of some parts of the 77go platform.

Your personal data is stored on servers located in regions that provide an adequate level of data protection. 77go ensures all cross-border data transfers comply with applicable legal requirements.

Data Retention Period

We retain your personal data for as long as your account is active or as long as needed to provide our services. Following account closure, certain data may be retained for a specified period for the following purposes:

• Financial and transaction records — retained for a minimum of 7 years to meet Malaysia's legal requirements.
• KYC documents — retained for a minimum of 5 years after account closure.
• Security logs — retained for 2 years for investigation purposes if required.
• Support communications — retained for 3 years after case resolution.

Once the retention period expires, your data will be securely deleted or anonymized in accordance with established procedures.

Under Malaysia's Personal Data Protection Act 2010 and 77go's privacy policy, you have the following rights regarding your personal data. We fully respect and facilitate the exercise of these rights:

The 77go platform is intended for users aged 18 and above. We do not knowingly collect or process personal data from individuals under 18 years of age.

If you believe we have inadvertently collected information from someone under the age of 18, please contact us immediately. We will take steps to delete that information from our records as soon as possible.

The 77go platform may contain links or references to third-party websites or services, such as payment providers. Please note that this Privacy Policy applies solely to the 77go platform.

77go is not responsible for the privacy practices or content of third-party websites. We encourage you to read the privacy policy of every website you visit. Your decision to use such third-party services is at your own risk.

77go reserves the right to update or modify this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or service improvements. Any significant changes will be communicated to you via:

• In-platform or in-app notifications on 77go.
• Notifications via the email address registered to your account.
• The update date at the top of this Privacy Policy page.

Continued use of the 77go platform after policy changes take effect will be considered your acceptance of the updated terms. If you do not agree with any changes, you have the right to close your account and stop using our services.

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal data, the 77go Data Privacy team is always ready to assist you.

You can reach us through the following channels:

For inquiries related to data privacy rights, please include "Data Privacy Inquiry" in your message subject line so your request can be prioritized and handled by our privacy officer.